Skip to main content

Vertex — The Premium B2B & Wholesale Shopify Theme

Vertex is the premium B2B & wholesale Shopify theme — native B2B, no apps, four storefront looks in one license.

Built for industrial supply, MRO, wholesale, trade, and dealer-account merchants who want their storefront to look B2B without monthly app fees or third-party scripts. And it works just as beautifully as a B2C store from day one.

Vertex Theme — Homepage

Every B2B touchpoint your contract buyers expect — volume pricing, NET payment terms, tax-exempt status, multi-location ship-to, bulk ordering, quote requests — renders with the polish of category leaders like McMaster-Carr and Grainger. And every B2B element gracefully hides itself when there's no signed-in business buyer, so your storefront looks just as sharp for retail customers.

One theme, two audiences

Vertex is not B2B-only. A single Storefront mode setting (Hybrid / B2B-only / B2C-only) lets you decide how much B2B chrome to show. The same theme runs as a premium industrial-supply B2C storefront on day one — no second license, no second build.

Who Vertex is for​

  • Industrial supply distributors — fasteners, hardware, tools, abrasives, fluids
  • MRO suppliers — maintenance, repair, operations consumables
  • Wholesale merchants — trade-only catalogs with tiered pricing
  • Auto-parts distributors — fitment-driven catalogs with Make / Model / Year finders
  • Office, IT & electronics suppliers — brand / category / capacity finders
  • Print & reprographics suppliers — printer-brand / model / color finders
  • B2C industrial-supply merchants — selling to small businesses and end customers

If your buyers search by part number, expect volume discounts, place 50-line orders from a spreadsheet, need NET-30 terms, or want documentation (datasheets, MSDS, certifications) right on the product page — Vertex was built for them.

Headline features​

Native B2B (no apps required)​

Every B2B feature is powered by Shopify itself — no third-party apps, no monthly subscriptions. Volume pricing tables, NET-30 / NET-60 / NET-90 terms, tax-exempt accounts, multi-location company switching, and B2B catalog scoping all render automatically when a business buyer signs in.

4 storefront looks in one license​

Vertex ships with four ready-to-go starter presets — Vertex (amber, industrial), Throttle (red-orange, auto parts), OfficeIT (blue, office & IT), and Inkline (teal, print supplies). Pick a preset in the Customizer and the entire storefront recolors and rerenders in one click.

Built-in finders for niche verticals​

Cascading dropdown finders are built in: Make / Model / Year for auto parts, Brand / Category / Capacity for office and IT, Printer Brand / Model / Color for print supplies. Your buyers find the exact part for their machine without leaving the homepage.

Product pages built for technical catalogs​

Spec tables, downloadable PDFs (datasheets, MSDS, brochures, installation guides), price history, ships-from labels, low-stock counters, back-in-stock alerts, side-by-side compare (up to 4 products), quick-view modals, tabbed content, recently-viewed strips, and image rollovers — every PDP enhancement a technical catalog needs.

Bulk paste-to-cart quick order​

A dedicated bulk-order page lets buyers paste SKU and quantity rows directly from a spreadsheet. Every line validates against your catalog and the whole basket adds in one click. Invalid SKUs are flagged inline.

Quote requests and sales rep contact​

A built-in Request-a-Quote page emails you directly — no quote-management app needed. And a per-company sales rep card surfaces the buyer's dedicated contact in the header and account dashboard.

B2B greeting bar and badges​

When a business buyer signs in, an amber greeting bar appears above the header showing their company name, NET-terms badge, tax-exempt badge, language / currency / ship-to switchers, and quick access to their account. Auto-hides for guests and B2C-only mode.

30+ homepage sections​

Hero rotators, featured collections, mega menu, multicolumn grids, image-with-text, CTA banners, newsletter signup, FAQ accordions, marquee logo lists, testimonials, stats bars, industries grids, resource downloads, press coverage, timelines, services grids, countdown timers, featured bundles, vertical finders, promo banners, promo popups, quick-order pads, sticky cart bar, and more.

Multi-language and RTL​

Ships in English, French, Italian, German, and Spanish out of the box. Full right-to-left support flips the layout automatically for Arabic, Hebrew, Farsi, Urdu, Yiddish, Kurdish, Dhivehi, and Pashto.

Multi-currency and Markets ready​

Vertex plugs straight into Shopify Markets. Currency pills render in the header so buyers always know what they're paying in — even when pinned to a single market.

Performance and SEO​

Built to load fast and rank well: rich structured data on every page (Organization, Product, Breadcrumb, FAQ, LocalBusiness), Open Graph and Twitter cards, automatic hreflang, optimized images, and recorded Lighthouse scores of 65–100 on mobile and 90+ on desktop.

Accessibility (WCAG 2.1 AA)​

Keyboard-operable everywhere, visible focus rings, 4.5:1 minimum contrast, 24 px touch targets on mobile, proper ARIA roles, skip-to-content link, and labelled form inputs.

Privacy compliant​

Uses Shopify's native Customer Privacy banner — no third-party tracking, no surprise cookies. Fully Theme Store policy compliant.

Four storefronts in one theme​

PresetIndustryAccentFinder
VertexIndustrial / MRO supplyAmber—
ThrottleAuto partsRed-orangeMake / Model / Year
OfficeITOffice, IT & electronicsBlueBrand / Category / Capacity
InklinePrint suppliesTealPrinter Brand / Model / Color

Each preset includes its own homepage, collection layout, product layout, and hero imagery. Swap presets from the Customizer — the entire storefront recolors and rerenders.

→ Demo presets guide

What's NOT in the box (yet)​

To set the right expectations:

  • PO upload (purchase-order PDFs as payment) — planned for v1.1
  • Approval workflow (multi-step internal approvals before checkout) — planned for v1.1
  • Wishlist — intentionally not shipped. Product compare is session-only by Theme Store policy; persistent wishlists require an app
  • Live chat — we recommend Shopify Inbox or any third-party app of your choice

Get started​

Ready to launch on Vertex? Installation takes about five minutes for the basic setup, and 45–60 minutes if you also want to enable Shopify's native B2B features.

→ Start with the Installation guide

What's next​